A
new movement that has gained popularity over European countries is
named Zero Waste movement that aims beyond recycling to reduce waste.
As it is explained by its leaders Zero waste is a design principle
writ large, whereby products are conceived, produces, packaged,
distributed and retired with their long term environmental impacts in
mind. Most of the people are not aware of the program at large and
therefore GRRN, the non profit organization (Grass Roots Recycling
Network) says that Zero waste maximizes recycling, minimizes waste,
reduces consumption and ensures that products are made to be reused,
repaired or recycled back into nature or the marketplace. As it is
suggested by GRRN it is really sad that none of the companies are
ready to ready to take responsibility for the entire life cycle of
their products and packaging. Also, they are disappointed of the fact
the even the governments are not subsidizing non-recyclable waste
processing. According to experts who give advice on recycling, the
basic problem begins with the
electronic
product design–
waste is the result of bad design. Their opinion in this matter is
that the concept of zero waste leads upstream to the designer’s
desk, where waste needs to be designed out. The leaders who spread
the principles of zero waste put forward four basic principles of
achieving zero waste. As the first step they suggest that rules
should be made so that the producers become responsible for the waste
created by their products. Secondly, the designers should invest in
infrastructure rather than in more landfills and incinerators.
.